Crisis communications : a casebook approach /
Fearn-Banks, Kathleen,
Crisis communications : a casebook approach / Kathleen Fearn-Banks - Fifth edition - New York : Routledge, 2017 - vi, 107 pages : illustrations ; 29 cm
Includes bibliographical references and index
Crisis communications today -- Crisis communications theory -- Communications to prevent crises -- Communications when the crisis strikes -- Social media and crisis communications -- Textbook crises -- Culture crises: foreign and international -- Environmental crisis -- Natural disasters -- Transportation crises -- Product failure and product tampering -- Death and injury -- The crisis communications plan
9781138688971 981315537955
Crisis management--Case studies
Public relations--Management--Case studies
Advertising--Case studies.
659.2
Crisis communications : a casebook approach / Kathleen Fearn-Banks - Fifth edition - New York : Routledge, 2017 - vi, 107 pages : illustrations ; 29 cm
Includes bibliographical references and index
Crisis communications today -- Crisis communications theory -- Communications to prevent crises -- Communications when the crisis strikes -- Social media and crisis communications -- Textbook crises -- Culture crises: foreign and international -- Environmental crisis -- Natural disasters -- Transportation crises -- Product failure and product tampering -- Death and injury -- The crisis communications plan
9781138688971 981315537955
Crisis management--Case studies
Public relations--Management--Case studies
Advertising--Case studies.
659.2