Advertising Management/ Rajeev, Batra

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Publication details: India: Pearson; c2006.Edition: Fifth EditionDescription: 768 pages: illustrations; 25cmISBN:

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Holdings
Item type	Current library	Call number	Copy number	Status	Notes	Barcode
Text Book	Main Library Reserved Books Section	659.1 BAT (Browse shelf(Opens below))	001	Available	Available in hard copy	MMU25060076

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Previous	658.872 SCO The new rules of marketing & PR : How to use content marketing, podcasting, social media, AI, live video, and newsjacking to reach buyers directly /	658.872 SCO The new rules of marketing & PR : how to use content marketing, podcasting, social media, AI, live video, and newsjacking to reach buyers directly /	658.872 SCO The new rules of marketing & PR : how to use content marketing, podcasting, social media, AI, live video, and newsjacking to reach buyers directly /	659.1 BAT Advertising Management/	659.2 DOO Reputation management : the key to successful public relations and corporate communication /	659.2 DOO Reputation management : the key to successful public relations and corporate communication /	659.2 DOO Reputation management : the key to successful public relations and corporate communication /	Next

Includes Index.

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