01188cam a22002898i 4500 360 OSt 20250616095259.0 191206s2020 nju 001 0 eng 2019053589 9781119651543 (paperback) 9781119651611 (adobe pdf) 9781119651604 (epub) Mountains of the Moon University: Library and Information Services; English. 658.872 23 Scott, David Meerman, author. The new rules of marketing & PR : How to use content marketing, podcasting, social media, AI, live video, and newsjacking to reach buyers directly / David Meerman Scott. Seventh Edition. Hoboken, New Jersey : John Wiley & Sons; c2020. xvii, 430 pages: illustrations; 24 cm. text Includes index. Internet marketing. Internet in public relations. Online version: Scott, David Meerman. The new rules of marketing & PR Seventh edition. Hoboken, New Jersey : John Wiley & Sons, [2020] 9781119651611 (DLC) 2019053590 ddc MMU_H01 0 360 360 0 0 ddc 0 0 MMU MMU RBS 2022-03-10 000626 0 658.872 SCO MMU25060001 2025-06-02 07:17:51 001 2025-06-02 MMU_H01 Available in hard copy