TY  - BOOK
AU  - Scott,David Meerman
TI  - The new rules of marketing & PR: How to use content marketing, podcasting, social media, AI, live video, and newsjacking to reach buyers directly 
SN  - 9781119651543
U1  - 658.872 23
PY  - 2020///
CY  - Hoboken, New Jersey
PB  - John Wiley & Sons
KW  - Internet marketing
KW  - Internet in public relations
N1  -  Includes index
ER  -