TY  - BOOK
AU  - Andrews, J. Craig
AU  - Shimp, Terence A
TI  - Advertising, Promotion, and other aspects of Integrated Marketing Communications
SN  - 9781337282659
U1  - 658.82 23
PY  - 2018///
CY  - Australia
PB  - Cengage
N1  - Includes
ER  -