00823nam a22002537a 4500 961 OSt 20260420085443.0 260420b |||||||| |||| 00| 0 eng d 0133057151 9780133057157 Mountains of the Moon University Library and Information Services English 659.1 20 Batra, Rajeev. Advertising management / Rajeev Batra, John G. Myers, David A. Aaker. 5th edition. Upper Saddle River, N.J. : Prentice Hall, c1996. xiii, 754 pages : illustrations ; 25 cm. Includes bibliographical references and index. Advertising Management Myers, John G., 1933- Aaker, David A. ddc MMU_H01 0 961 961 0 0 ddc 0 0 MMU MMU OS 2008-02-28 001532 0 659.1 BAT MMU26040109 2026-04-20 08:56:34 001 2026-04-20 MMU_H01 Available in Hard Copy