Marketing for hospitality and tourism / (Record no. 137)

MARC details
000 -LEADER
fixed length control field 00881cam a2200289 i 4500
001 - CONTROL NUMBER
control field 137
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250407091442.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 190326s2021 maua b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 97801292363516
Qualifying information (hbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1292363517
040 ## - CATALOGING SOURCE
Original cataloging agency Mountains of the Moon University:
Transcribing agency Library and Information Services;
Language of cataloging English.
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 338.4791
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip,
Relator term author.
245 10 - TITLE STATEMENT
Title Marketing for hospitality and tourism /
Statement of responsibility, etc. Philip Kotler,
250 ## - EDITION STATEMENT
Edition statement Eighth edition.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Boston :
Name of producer, publisher, distributor, manufacturer Pearson;
Date of production, publication, distribution, manufacture, or copyright notice c2021
300 ## - PHYSICAL DESCRIPTION
Extent 686 pages :
Other physical details illustrations ;
Dimensions 29 cm.
336 ## - CONTENT TYPE
Content type term text
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Hospitality industry
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Tourism
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name John,T. Bowen
Relator term author.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Seyhmus, Baloglu
Relator term author.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Text Book
Suppress in OPAC No
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Inventory number Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type Public note
    Dewey Decimal Classification     Main Library Main Library Reserved Books Section 09/01/2025 000194   338.4791 KOT MMU25030148 31/03/2025 001 31/03/2025 Text Book Available in hard copy
    Dewey Decimal Classification     Main Library Main Library Reserved Books Section 09/01/2025 000195   338.4791 KOT MMU25030149 31/03/2025 002 31/03/2025 Text Book Available in hard copy